Generally speaking, running a successful franchise is easier than opening a successful business of one’s own. However, this doesn’t mean that opening a franchise is a sure thing. In order to start a successful franchise, you must plan accordingly.
The question is, what do you need to think about when planning? There are quite a few different considerations which should be made before you buy a franchise. Here are 7 of the most important.
What to Consider Before You Buy a Franchise
Starting a franchise is not something that should be taken lightly. This is a serious business decision which will have a seismic impact on your future. Before taking action, you need to make the following considerations.
1. Potential Location
Before you even think about buying a franchise, you need to consider a location for it. If your location isn’t a good one, your franchise will not succeed. Conversely, if you pick a great location, your franchise is likely to thrive.
Often times, franchisors will help their franchisees to find quality locations in their areas. After all, this is an investment for the franchisor as well.
There are a number of different things to consider when choosing a business location, so you’re advised to read up and do your research. It would also be wise to utilize geographic analytical software, as it will help you to recognize population trends in your town or city.
Regardless of the type of franchise you’re looking to start, you must ensure that you have the finances available to fund it. Buying a franchise is certainly no exception to this rule.
When it comes to buying a franchise, you not only have to consider initial purchase costs but continuous operational costs as well. Depending on who your franchisor is, you might even have to pay for tools and resources.
It’s important to note, however, that many franchisors will help foot the bill on certain expenses. For instance, they will often help to pay for training, marketing, and location searches.
3. Franchisor Track Record
Not all franchisors are created equal. Whereas some have positive reputations and do everything they can to help their franchisees, others have negative reputations and actually hinder the operations of their franchisees.
Before signing any contracts to become a franchisee you must study up on your prospective franchisor. Most importantly, it’s important to find out whether or not said franchisor has a reputation for filing lawsuits against its franchisees.
In the end, you want to work with a franchisor that has your back, not one which fights every move you make. A positive working relationship with your franchisor is key not only to the success of your franchise but to your peace of mind as well.
4. Available Training
Franchisors want their franchises to succeed. Therefore, they typically go out of their way to provide training to franchisees and their employees.
However, this is not always the case. For this reason, you must inquire as to the level of training your prospective franchisor will provide.
Some franchisors will only provide training up to the grand opening of a franchise. Others will provide training perpetually, helping franchisees and their employees to operate their franchises optimally over the entirety of their existence.
While no form of training is necessarily better than the other, there might be a style of training that you prefer. In the end, it’s important to opt for a style of training with which you feel comfortable.
5. Ability to Run the Franchise
Franchises run the gamut from restaurants to service companies to entertainment ventures and everything in between. Your goal is to choose a franchise that you’re comfortable and capable of running.
For instance, if you have no experience in managing a restaurant, you probably shouldn’t buy a restaurant franchise. Instead, you should focus on your strengths. For example, if you’re well-versed in cleaning commercial properties, you might consider buying a commercial cleaning franchise.
Of course, regardless of the type of franchise you choose, you’ll need entrepreneurial skills as well. There is a lot more to running a franchise than performing the service provided by the franchise. A great deal of business acumen is required.
6. Time You’ll Need to Dedicate to the Franchise
It doesn’t matter what type of franchise you buy, running it is going to require a great deal of your time and attention. However, some types of franchises require more time and attention than do others.
To get a feel for your potential responsibilities, you’re going to need to ask some questions. When speaking to your prospective franchisor, inquire as to what a typical workday entails.
You should also ask questions about specific responsibilities. By gaining an understanding of your potential responsibilities, you’ll be able to get a better feel for the time and effort that they require.
7. State of the Industry
One last thing to consider before buying a franchise is the state of the industry that the franchise exists in. Not only do you want to ensure that the industry is thriving at the present time, but you also want to ensure that it will be thriving for the foreseeable future.
Choosing the right or wrong industry can make or break your franchise. Whereas choosing a franchise in a dying industry will likely end in financial disaster, choosing a franchise in a steady, reliable industry will likely result in a successful business venture.
Before you sign any contracts, make sure to do some thorough market research. Focus on tried and true industries while ignoring dying and trendy ones.
Interested in Opening a Franchise?
Now that you know what to consider before you buy a franchise, you might be interested in buying one. If so, and if you’re looking to get involved in the commercial cleaning industry, OpenWorks is the company to call.
A financially strong company with a long and successful history, we have franchises all over the United States. Regardless of your location, our team looks forward to working with you.
Contact us today to request franchise information!